Lead1. Confirm the official company website
Open the source link beside a contact. Check that the domain belongs to the company you intended to research, rather than a directory, publisher or another business with a similar name. Compare the company name, service description and contact page. A directory entry can help discovery, but it should not stand in for the company’s own evidence.
In LeadPiko, expand a candidate and review its source links. If the identity is uncertain, keep the company in your review group rather than treating the row as qualified.
2. Read the mailbox’s purpose
A general mailbox such as info@agency.example might be a valid way to ask where to direct an enquiry. It does not identify a purchasing decision-maker. Sales and support mailboxes also have different jobs. Press, careers and privacy addresses should not be assumed to be commercial contacts.
An agency’s official contact page lists an information mailbox. Its service page describes B2B marketing. This supports a possible company fit and a public contact route. It does not establish who buys software or whether the agency wants LeadPiko.
3. Separate format checks from verification
A correctly formatted email address may be outdated or belong to a shared inbox. A correctly formatted phone number does not establish its owner or current availability. LeadPiko’s phone format labels and public source checks do not certify deliverability or purchasing authority.
When a country code is unresolved, verify it from the official website before using the number. Keep missing contact information as a gap; do not invent an address from a naming pattern.
4. Keep the evidence with your shortlist
- Record the company website and the exact contact source.
- Check that the source still lists the contact before follow-up.
- Note whether it is a general, sales, support or procurement route.
- Keep ownership, decision-maker and buying-interest questions visible.
LeadPiko’s exports keep source information alongside research details so you can return to the evidence. Review the selected result group before downloading: All candidates includes companies that have not passed the fit checks.
5. Make follow-up relevant
Public availability is not an invitation to send indiscriminate messages. Check the appropriate business purpose, respect stated contact preferences and opt-outs, and keep your enquiry specific to the company. LeadPiko researches public information; it does not send outreach for you.
Continue with how to evaluate company matches, or follow the LeadPiko research walkthrough. For corrections, contact Muhammad Ali.